Our client Skipton Building Society, was launching a new goals-based savings product that effectively had twelve sub-brands sitting under the main My Savings product.
Jump’s brief was to create a simple, easy-to-understand creative route that could not only allow each product to sit under the same brand umbrella (or watering can!), but also convey benefit-laden messages.
What we did
/// Â Jump rolled out the My Savings campaign online, through direct marketing and in branch with posters, window vinyls and various POS material
Jump back to work.
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